Recently, consumer complaints and reports of cashmere wool clothing have been concentrated, and there are many quality problems. The Shanghai market supervision department conducted a supervision and spot check on 80 batches of cashmere wool clothing of 73 brands sold by 27 enterprises in 4 districts of Huangpu, Xuhui, Yangpu and Putuo, and found that 13 batches were unqualified, and the unqualified detection rate was as high as 16.3%.

The fiber content reflects the composition and content of the raw materials used in the product, and is an important indicator of the intrinsic quality of textiles. Inaccurate fiber content claims are one of the biggest problems in cashmere wool clothing in recent times. The 11 batches of unqualified products with unqualified fiber content are from Paris Spring (Wujiaochang store), New World City, Shanghai Women's Products Store, Sixth Department Store, Huilian Commercial Building, Huijin Department Store, Yongan Department Store, CARTELO (Wujiaochang RT-Mart), and the related production (supply) enterprises involve Shanghai Silk Group Brand Development Co., Ltd., Shanghai Xuema Garment Co., Ltd., Shanghai Jialong Garment Co., Ltd., Shanghai Jinhao Industrial Co., Ltd., Jiaxing Tianzhiyun Garment Co., Ltd., Shanghai Roewe Steel Co., Ltd., Shanghai Wuhuan Garment Co., Ltd., Shanghai Zhengjie Phoenix Sweater Co., Ltd., Zhejiang Tianrui Garment Co., Ltd., Shanghai Qidi Trading Co., Ltd., Nanji E-commerce (Shanghai) Co., Ltd.

Among them, the "Xuema" wool sweater sold by New World Department Store (China) Co., Ltd. in Paris Spring Wujiaochang store is claimed to be produced (supplied) by Shanghai Xuema Garment Co., Ltd., and the fiber content is measured as whole sheep wool, but the nominal value of the enterprise is "50% cashmere and 50% wool (except decoration)", and the measured value is inconsistent with the nominal value of the enterprise.

Textile industry experts said that wool comes from sheep, cashmere is produced from goats, because the collection method is different, cashmere production is much lower than wool, data show that the annual global wool production is more than 50 times the annual output of cashmere. In addition, cashmere has more advantages in skin affinity, wrinkle resistance, color fastness, warmth, etc., so the value of cashmere is higher, and the operator mislabels the fiber content, which is suspected of inflating the value of the product and misleading consumers to buy at a high price.